Our Story
Where Motherhood meets Mother Nature
Natural Wellbeing In a Primrose + Ginger Gift Box
Primrose + Ginger is a small business inspired to celebrate new life by supporting the journeys of new and expectant mothers when they are bringing little rays of sunshine and love into our world.
We are female-owned and led, family business based in east London with a vision to create more love and humanity among our humanity in the middle of COVID 19. By working closely with ex-midwives, aromatherapists, complementary therapists and naturopaths, we strive together to raise the bar in new motherhood wellbeing by creating high quality self-care essentials from natural and organic botanicals and florals which promote comfort, warmth, balance and relaxation in new motherhood.
We work with several female owned and run businesses that have a philosophy similar to ours, so we can all build meaningful success and grow together at different stages of production and development.
Our aim is to create joyous and happy experiences through the use of natural, organic and botanical wellbeing ingredients. We want to induce calm, love and wellness into daily routines, so that no matter the trimester those new to motherhood will always be at their best.
Happy mamas create happy babies. It also means we get to curate gift boxes that bring new life and greater love to our planet. Our focus is always on natural wellbeing and self care in all trimesters.
From a practical perspective, our intention is to make life easier in new motherhood by sourcing purposeful ingredients which seek to:
- actively maintain skin health and wellbeing
- offer natural and effective approaches to wellness
- support all on-going decisions e.g. breastfeeding vs not breastfeeding
- elevate emotional and spiritual wellbeing
- be respectful and considerate of our planet for our children’s sake
- undertake limited production runs to reduce waste, no mass production
- always use premium quality ingredients
- be cruelty free, vegan-friendly and plastic-free.
We work closely with ex-midwives, aromatherapists, complementary therapists, naturopaths, independent craftsmen, as well as with socially-conscious projects, to create beneficial products. When creating and curating, we seek out ethically-made, planet-conscious and products derived from natural sources to support this generation and the next.
Thank you for living and shopping consciously while celebrating life, light and love.
With love, The Primrose + Ginger, Gift Box Team xx
